MARKETING AND ADVERTISEMENT
DESCRIPTION
COURSE STRUCTURE
|
MODULE |
CODE |
DURATION |
|
Marketing Management 1 |
MM1 |
year |
|
Market Research |
MR1 |
year |
|
Consumer behaviour |
COB |
year |
|
Entrepreneurship |
ENT |
year |
|
Strategic marketing and the marketing plan |
SMM |
Semester1 |
|
Computer Literacy |
COL |
Semester 2 |
|
Business communication |
BUC |
Semester 1 |
|
Marketing Environment |
MEN |
Semester 2 |
|
Experiantial Learning (Internship) |
EL1 |
|
CAREER OPPORUNITIES:
Sales Consultant, Sales Managers, Advertising Managers,


